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Groups Celebrate 2023 Global Meetings Industry Day<\\\/span><\\\/span><\\\/p><\\\/div> More Than 70 Events Held Worldwide<\\\/em><\\\/span><\\\/span><\\\/p><\\\/div> Visit Orlando and Orange County Convention Center staff members joined together to celebrate Global Meetings Industry Day at the Dr. Phillips Center for the Performing Arts on March 30. Photo by Visit Orlando. <\\\/span><\\\/strong><\\\/span><\\\/span> Download This Issue<\\\/strong><\\\/span><\\\/span><\\\/span><\\\/a><\\\/p><\\\/div> Inside<\\\/span><\\\/span><\\\/strong><\\\/span><\\\/p><\\\/div> Kennedy James Tapped as VP for Visit Seattle<\\\/span><\\\/strong><\\\/span><\\\/p> ASAE Advocates for Industry During American Associations Day<\\\/span><\\\/strong><\\\/span><\\\/p> Visit Rapid City\\u2019s Brook Kaufman Encourages Destination Professionals to Run for Office<\\\/span><\\\/strong><\\\/span> <\\\/span>ASAE Advocates for Industry During <\\\/span><\\\/span>
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From Washington, D.C., to West Palm Beach to Warsaw, the business events industry celebrated Global Meetings Industry Day (GMID) on March 30. \\u201cMeetings Matter\\u201d was the 2023 theme <\\\/span><\\\/span><\\\/div><\\\/div>
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\\u201cBusiness leaders know the most persuasive communication doesn\\u2019t happen through a screen\\u2014it happens when you meet face to face,\\u201d said Geoff Freeman, President & CEO, U.S. Travel Association. \\u201cEven in a tight economy, face-to-face meetings matter for businesses and workers.\\u201d
The entire meetings sector seemingly got in on the GMID fun. Late in the afternoon on March 30, GMID was on pace to beat records, with more than 18 million impressions on Twitter alone. The activation reached more than 4.9 million individuals worldwide\\u2014generating nearly 3,000 mentions across social platforms.
\\u201c#MeetingsMatter to more than just those who attend,\\u201d the National Association for Catering and Events (NACE) tweeted. \\u201cThat\\u2019s why at NACE, we meet in-person on a Chapter level as well as twice a year at Evolve and Experience\\u2014stimulating local economies and driving critical spending to support businesses both large and small. #GMID2023.\\u201d
U.S. Travel tracked more than 70 events worldwide, including events in more than 20 countries\\u2014ahead of last year\\u2019s 53 sessions.
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\\u201cSince its inception, GMID has always been about making a difference and supporting communities, which is also a core tenet for Caesars Entertainment,\\u201d said Kelly Gleeson Smith, Vice President of Sales at Caesars Entertainment. \\u201cOur team volunteered more than 55,000 hours last year within their local communities. We are incredibly proud of our team and industry colleagues for getting involved this GMID by making an impact in their community as well as spreading the message that \\u2018Meetings Matter.\\u2019\\u201d
Meetings Mean Business Co-Chairs Martha Sheridan, President & CEO, Meet Boston; and Stephanie Glanzer, Sr. Vice President and Chief Sales Officer, MGM Resorts International, led a nationwide radio media tour on March 30, hitting 10 U.S. markets with the GMID message that \\u201cMeetings Matter\\u201d.
Additional highlights include Hilton inviting organizations to share a <\\\/span><\\\/span><\\\/div>
\\u201cAs a top meetings destination in the country, our community benefits tremendously from the events held within our destination as they help drive our local economy and support the thousands of jobs in the hospitality sector,\\u201d said Casandra Matej, President & CEO, Visit Orlando. \\u201cGlobal Meetings Industry Day gives us the opportunity to celebrate this vital part of our business <\\\/span><\\\/span><\\\/div>
U.S. Travel said a 2021 Oxford Economics study over 26 years and 14 industries determined that for every dollar invested in business travel, U.S. companies experienced a $5.90 return in terms of revenue. The association noted a Harvard Business Review <\\\/em>study that found face-to-face requests are 34 times more effective than emailed ones and that last year there was nearly $100 billion in meeting and events-related travel spending\\u2014representing 38% of all business travel expenditures. That spending supported 600,000 American jobs.
Find more information at meetingsmeanbusiness.com<\\\/a>.<\\\/span><\\\/span>
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